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Bell ID & Phoenix Technology Forge Strategic Partnership

LAS VEGAS, May 24 /PRNewswire-FirstCall/ -- Bell ID's ANDiS CAMS will become the preferred card, application and key management system for Phoenix Technology and SCTN's (OTC: SCTN - News) Loyalty Central will become Bell ID's preferred Incentive solution. This partnership will increase the commercial reach of both companies and will be able to provide customers a true end-to-end solution for managing customer loyalty alongside other applications such as EMV, e-purse etc.

ANDiS and Loyalty Central are two products that fit together perfectly -- Bell ID's customers often search for additional applications for their multi-application card management projects, and Phoenix customers need a CAMS system to issue and manage their loyalty cards.

The Bell ID -- Phoenix partnership is a response to the Finance market, which is searching for commercially viable loyalty programs as the next step for their EMV migration. Phoenix offers solutions that are technically advanced in comparison to their competitors, and easy to integrate with the ANDiS system.

Steve Sorge from Phoenix Technology said, "Loyalty programs have been used by retailers for years, and smart card reward systems have become the most convenient way to manage consumer's loyalty. Though this partnership clients will be able to combine our Customer Retention Solutions with the powerful ANDiS Card Management System to create an innovative and flexible smart card solution."

About Phoenix Technology

Phoenix Technology Holdings provide hosting, development, sales, client implementation, and system support for financial services products allowing clients to deploy sophisticated solutions easily and quickly. Phoenix Technology partners include Airos Group, who is an ANDiS support partner for Bell ID's Canadian clients and SCTN, who is the licensing company for the end-to-end Loyalty Solution exclusively marketed and operated by Phoenix.

About Bell ID

From its base in Rotterdam, The Netherlands, Bell ID has developed ANDiS©, its open software platform comprising of a suite of turnkey products and services for multi-application smart card and key management schemes. Bell ID's clients include Governmental and Financial institutions, large Corporations, Universities and Telecommunication companies around the globe.